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Expert insights on privacy-respecting web analytics and GDPR compliance

November 13, 2025

Why Your Website Analytics Might Be Missing 20% of Visitor Data

Have you ever wondered if you're seeing the complete picture of your website traffic? Here's something interesting: many websites are unknowingly missing about
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September 11, 2025

Why Cookie Banners Are Becoming Optional for Web Analytics

The Evolution of Web Analytics: Beyond Cookie Banners You might have wondered why these banners are everywhere and if there's a way to do analytics without...
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September 9, 2025

Understanding GDPR Fines: A Friendly Guide to What Really Happens

Privacy regulations can feel overwhelming, especially when you hear about those eye-watering GDPR fines in the news.
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September 6, 2025

Making Sense of Website Data: A Practical Guide for Growing Startups

Why Care About Web Analytics in the First Place? Running a startup is like navigating a ship - you need instruments to tell you if you're heading in the right...
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September 4, 2025

Understanding UTM Parameters: A Friendly Guide to Tracking Your Marketing Efforts

Have you ever wondered how marketers know exactly which tweet, email, or social media post brought visitors to their website? The secret lies in something call
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